Have you heard your favorite producer’s favorite producer? Billboard spoke to some of the biggest names in music production including our founding partner Ariel Rechtshaid, who shares what makes HD’s Buddy Ross his favorite producer. Cate Le Bon (Wilco, St. Vincent, Kurt Vile) speaks about her favorite producer, a new signing to Heavy Duty, Cecile Believe!
Fall is here, and so is our latest newsletter. Loewe, Chappell Roan, Domino’s, Tropicana and The Joker all make an appearance, so get cozy and check out the latest from the Heavy Duty Projects team.
Your mission, should you choose to accept it, is to celebrate Etsy: Your Mission Campaign for winning Silver for Best Re-Record of Licensed Music at the Kinsale Shark Awards! Thanks to Orchard for bringing us on to re-work the beloved theme and to Shark awards for the recognition!
ICYMI, Vampire Weekend performed on The Tonight Show with Jimmy Fallon, playing “Connect” off of Only God Was Above Us, their critically acclaimed album co-produced by HD CCO Ariel Rechtshaid. Shout out to Heavy Duty Publishing’s Chris Baio and Will Canzoneri for their performance!
Congrats to Ogilvy on their successes at the LIA Awards for “Recycle Me”. Heavy Duty was happy to play a part with original music for the broadcast portion of this campaign.
Our Holiday work for Etsy is truly the gift that keeps on giving! The brand’s Mission Impossible Campaign took home a bronze at the LIA’s in the category: Music & Sound for Music Adaptation. Thank you to Orchard Creative for trusting us to adapt the classic Mission Impossible theme for this beloved campaign! + thank you to the LIA Music + Sound jury of our esteemed colleagues for recognizing Heavy Duty.
Big thank you to Major Major for calling on our trailers team for the latest trailer.
Quilted Nothern, Orchard Creative and Heavy Duty have landed #2 on @Ad Age’s “Top 5 Music Campaigns You Need to Know About Right Now”! Orchard Creative led the way, featuring our custom parody of Starship’s “We Built This City”!
ROAN OF ARC! Chappell Roan took HOT-TO-GO to new levels, slaying “Good Luck, Babe!“, and taking home the Best New Artist award at the MTV Video Music Awards. Congrats to Chappell and her long time producer and songwriting collaborator (and HD Creative Director) Daniel Nigro!
Ahhhh, another juicy campaign from our friends at Cramer-Krasselt. Check out the latest suite of spots for Tropicana Refreshers with original music by Heavy Duty Projects
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