Brunch essentials: Tropicana OJ, and some great tunes. Thanks to Cramer-Krasselt for bringing us in to soundtrack the new campaign for the juice giant. Heavy Duty provided music supervision and original tunes across the campaign, out now on TV’s everywhere!
In like a lion, say hello to the March Newsletter from Heavy Duty Projects. Check out our most exciting recent work, including a cover of a beloved Elvis Crespo track for Verizon, an original earworm for Lincoln, and 2 new Vampire Weekend singles (produced by CCO Ariel Rechtshaid).
A truly beautiful suite of spots highlighting the modern pioneers over at NYU Langone Health. Creative out of Deloitte Digital with original score by Heavy Duty.
Next-level travel buddies! Expedia steps up as Netflix’s very first global advertising partner with the “Made to Travel” campaign, which debuted in Japan this month. We are pleased to have original music contributions across 3 key spots: Plugs, The Middle, and Pineapple.
Nice shout from ADWEEK naming our work with Ogilvy and Verizon, directed by Fred Armisen, as an Ad that Won TelevisaUnivision’s Big Game Broadcast. Univision’s US broadcast of Super Bowl 58 set records as the most-watched Spanish-language broadcast of the championship to date, with an average of 2.3 million viewers tuned in across all platforms. Original re-record by Heavy Duty Projects.
It’s so easy to switch to Total by Verizon, you can switch suavemente. Check out our contribution to the Big Game’s commercial canon, which aired on Univision, and enjoy director Fred Armisen’s hilarious celebration of the Elvis Crespo Classic. Re-Record by Heavy Duty Projects.
Lots to celebrate in the 1st newsletter of 2024 from Heavy Duty Projects. Cheers to the Heavy Duty writers and producers who contributed to GRAMMY-nominated albums, including BJ Burton, SADPONY, Jim-E Stack, and Buddy Ross. HD Projects Creative Director Daniel Nigro is nominated for Producer of the Year, as well as the trifecta of Album, Song and Record of the Year.
The 35th Annual GLAAD Media Awards has nominated the film Every Body, scored by Heavy Duty’s Amanda Yamate, in the Outstanding Documentary category. “GLAAD works through entertainment, news, and digital media to share stories from the LGBTQ community that accelerate acceptance”.
Over 15,000 submissions and Ponyboi shines through at Sundance 2024! Congratulations to the cast and crew on your world premiere and thank you endlessly for having us along for the ride in Park City! Unfolding over the course of Valentine’s Day in New Jersey, a young intersex sex worker must run from the mob after a drug deal goes sideways, forcing him to confront his past. Written and Starring River Gallo, Directed by Esteban Arango, Music Supervision and Clearance by team Heavy Duty.
2024 Winners announced and it’s #CLIOMusic to our ears! We love to see our agency partners recognized with top honors. Extra sweet, these awards specifically honor the craft of music and were selected by a jury of our esteemed peers across the music industry. Congrats Deloitte Digital x AAA Insurance and TBWA\Chiat\Day LA x Gatorade for your outstanding work – original music + sound by Heavy Duty Projects.
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